Rajveer Singh Rathore Rajveer Singh Rathore

Two decades designing and shipping products people trust, from research through production front-end.

Summary

I'm a design engineer: I take products from research and strategy through the accessible front-end that ships. Two decades of that work spans government, fintech, health, retail, and e-commerce, mostly on services used by millions. My focus now is AI people can trust, designing for the moments a model gets things wrong and building the guardrails, evals, and human review that catch them first. I care most about work that outlasts the launch.

Experience

Design Engineer

NYC Office of Technology and Innovation · New York, USA · remote

Employed by Vigu Enterprises, LLC (Present); previously Rootshell Enterprise Technologies (2022–2025)

Aug 2022 – Jun 2026
  • Led design for the MyCity platform, New York City's unified front door to city services for 8M+ residents: one account and one profile, reused across agencies.
  • Launched the MyCity site and Child Care service to 110,000 users on day one and 260,000 in the first week, digitizing benefits for 65K children and lifting processing efficiency by 41%.
  • Designed AI-driven document and paystub verification for the Child Care application, and built a working portal prototype that reproduces on demand the hard cases where an automated read and real pay disagree.
  • Owned the design system and paired with engineers on continuous delivery, coordinating vendor teams across Deloitte, EY, Microsoft, and Salesforce.

Lead UX & Design Engineer

ThoughtWorks · India, UK, Turkey, Thailand, Singapore, USA

Mar 2009 – Jul 2022

Led client engagements from research and product discovery through MVP delivery and continuous release, moving between design lead, business analyst, and product owner roles as each engagement needed, and coaching designers and front-end developers.

Health Promotion Board (Healthy 365) · Singapore

Jan 2020 – Feb 2022
  • Led the redesign of the Healthy 365 iOS and Android app, Singapore's daily health companion, reaching 100K+ daily active users.
  • Directed research, ideation, and usability testing that lifted product adoption by 32%.
  • Built the design system that unified the experience and improved performance.

Krungsri Auto (Bank of Ayudhya) · Thailand

Aug 2019 – Nov 2019
  • Designed and helped launch GO by Krungsri, unifying eight services into Thailand's leading auto-services app, now past 3.3M downloads.
  • Initiated a scalable design system and aligned multidisciplinary teams through research, prototyping, and testing.

84.51° (Kroger) · Cincinnati, USA

Jan 2019 – Jul 2019
  • Led UX and design engineering for Prism, a self-serve campaign-analytics platform pairing customer insight with retail performance for Kroger brands.
  • Introduced Lean UX practices and helped translate designs into a working product.

Mr. Cooper · Dallas, USA

Nov 2017 – Nov 2018
  • Led research and design for a loan-servicing tool used by loan officers supporting millions of homeowners.
  • Shaped product strategy and the roadmap, validating direction through prototyping.

Aflac Insurance · Columbus, USA

Aug 2016 – Oct 2017

Field research and prototypes for direct-to-consumer insurance products.

Schlumberger · San Francisco, USA

May 2016 – Jul 2016

Interactive browser prototypes for a real-time fracturing pilot.

Procter & Gamble · Cincinnati, USA

Mar 2016 – Apr 2016

Rapid front-end prototyping for a new supply-chain concept.

Southwest Airlines · Dallas, USA

Dec 2015 – Mar 2016

Performance and usability improvements for the mobile app.

Ministry of Manpower · Singapore

Mar 2015 – Dec 2015

Employment-pass services; front-end architecture, style guide.

Hepsiburada.com · Istanbul, Turkey

Apr 2014 – Jan 2015

Co-led a hybrid app launch for a leading Turkish online retailer.

Student Loans Company · Glasgow, UK

Aug 2013 – Apr 2014

Front-end and accessibility for the student-loan service.

The Co-operative Group · Manchester, UK

May 2013 – Jul 2013

Online Grocery MVP mobile front-end; 100K+ shoppers.

CompareTheMarket · Peterborough, UK

May 2012 – Apr 2013

UI development for Motor, Home, and Energy products.

TheTrainline.com · London, UK

Nov 2010 – Apr 2012

UI lead on one of the UK's largest Agile programs, a 200+ person team.

Which? · Bangalore, India

Mar 2010 – Nov 2010

Responsive handset, tariff, and deals recommendation site.

TheTrainline.com · Bangalore, India

Mar 2009 – Mar 2010

Front-end for the booking platform in a distributed team.

Earlier experience

Skills

Design
Product strategy & discovery · User research & usability testing · Interaction design & prototyping · Design systems · Accessibility & inclusive design
AI product
AI-native interactions & failure states · Guardrails, evals & human-in-the-loop review · Prompt & instruction design as product specs · LLM pipelines (structured output, evals)
Engineering
React, TypeScript, Astro · JavaScript, Python, Node, Flask · Postgres, Docker, Tailwind, Playwright · LLM orchestration (LangChain, OpenRouter)
Tools & platforms
Figma · Claude Code & current AI tooling · Salesforce (LWC), Azure (App Services) · Git, CI/CD, Google Analytics

Education

  • Bachelor of Computer Applications (BCA)
    Mewar University, India
  • Diploma in Web Application Development
    Wintech Computers, India

Certifications

Usability Certification, User-Centered Analysis & Conceptual Design, The Science of Effective Web & Application Design · Human Factors International

Work status

Based in Wenatchee, Washington · US work authorization through 2028 · available remotely, worldwide. In India at the moment, ahead of a US visa appointment.

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